Marketing Strategist @ Genuine Interactive
Jill Grozalsky is an award-winning digital marketer and expert in personalization, user segmentation, social media strategy, and comprehensive marketing strategies. Currently a marketing strategist at Genuine, Jill develops strategic visions and communication plans focused on helping clients through digital transformation and achieving both near-term results and long-term growth from their digital assets. In addition, Jill works with clients to develop data-driven segmentation strategies across technologies to help companies drive personalized engagements. Prior to Genuine, Jill led digital maturity campaigns for clients looking to maximize their investments in customer experience management (CXM) platforms.